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Chocolaterie Monbana

Historic specialist in powdered chocolate since 1934, la Chocolaterie MONBANA has successfully diversified with a large range to suit all tastes. A know-how that appeals to horeca professionals as well as the general public.

Context

Maintain and increase visibility by supporting the brand news.

Issue

> To position Chocolaterie MONBANA as a major actor in the sector, thanks to its know-how made in France for nearly 90 years, its multi-channel distribution but also the interest of its franchise model.

Objectives

> To create visibility in the media and among target influencers.

> Reassure to attract and promote the MONBANA franchise.

Actions

Writing, media relations, preparation for interviews, events, brand and blogger/influencer partnerships, recipe creation, Facebook page creation, community management, participation in a TV show, support for store openings, factory visits, Q&A, trade show presence, packaging charter...

Results

+ 420 annual articles and publications.

Coverage

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An extract of skills and expertise.

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